The quest for eyeballs may be headed for a new frontier - space. A study found that it'd be relatively cheap to send up a group of satellites to serve space ads. Each satellite would act as a pixel, together creating images visible from Earth. One can already hear the sound of Coinbase whipping up a new QR code to clickbait us from the skies.

Wait... They shipped what!?

Twitter is running an experiment nudging users to share tweets instead of screenshots.

Backstory: Twitter's growth team has been running a number of experiments on Twitter's sharing flow, such as encouraging sharing to friends who aren't Twitter users.

Details: After screenshotting a tweet on iOS, users are shown a tooltip with a CTA to "Copy link", "Share tweet", or a combination of both.

Why it matters: The major platforms have a love-hate relationship with cross posting. While Twitter gets free eyeballs if someone posts Twitter content on another platform, those eyeballs can't be monetized directly.

With short-form videos, platforms rely on watermarks to remind users where the content came from. This isn't really a problem for Twitter given its distinctive content format.

Rather, if Twitter users share a tweet as a link or embed as opposed to a screenshot, it gives recipients a quick path back to the platform. This helps Twitter grow its "Monetizable DAU" metric, especially when paired friction-reducing moves such as letting people use Twitter without creating an account.

Features & products hot off the press

Big tech

• TikTok is copying Instagram with a new feature called photo mode 

• Twitter ships a feature encourages tweet sharing instead of screenshots

• Google Assistant gets voice and transcription improvements  

• Google ships an selfie accessibility tool for the visually impaired

• Netflix to show 'Knives Out' sequel in AMC theaters 

• Tesla will deliver its first all-electric semi truck in December

General and early-stage

• Gatorade ships a smart bottle that gauges hydration levels 

• Y Combinator launches YC deals for employees of YC startups

• Signal tests adding stories to its messaging app 

• Mercury introduces drag and drop bill payments

• Miso Robotics launches Flippy 2 to automate fast-food kitchens

• Anduril announces a "loitering" explosive drone

Getting 1% better at building product

• Velocity - Learning how to iterate and ship quickly, by Barron Ernst

• Data - How to measure cohort retention, by Olga Berezovsky

Broader tech happenings

• Bye bye. Halo Car will remove human safety operators later this year 

• Bleeding cash. Binance hit by $570m blockchain bridge hack

• Slow down. Amazon scales back its Scout delivery program 

• Gettin' local. Google to open its first Japan data center in 2023

• EU rules. Shopify agrees to consumer safety tweaks in Europe

Courtesy of mindless Twitter scrolling

And that’s a wrap for today. Stay tuned for more!

- Amol