Free Oreos

Calm gets clinical, Microsoft ships Oreos, Amazon goes long on football

It's national cookie month, and Microsoft Teams is shipping Oreos! Teams will get Oreo emojis, and us mere mortals get free Oreo Thins ($3.95 shipping). The limited edition Oreos have tips from Office assistant Clippy, as well as a Clippy accessory to "keep your hands milk-free while dunking Oreos". I caved - mine's on its way....

Wait... They shipped what!?

Calm launched a clinical mental health offering, Calm Health.

Backstory: In February, Calm acquired Ripple Health, a platform connecting users, their caregivers, and providers. Post-acquisition, Ripple's founder took over as CEO of Calm.

Details: Calm Health goes beyond meditation to wade into the world of clinical-grade mental health challenges. Highlights include:

  • Connecting clinical teams with members, families, and caregivers

  • Care plans and programs to use in between therapy sessions

  • Mental health programs to address anxiety and depression

Why it matters: As meditation app sessions have fallen over 50% since the height of the pandemic, Calm is betting that B2B channels will offset declining growth in its core consumer business.

Calm Health unlocks providers as a sales channel, while beefing up Calm's enterprise offering - especially given consumers can't purchase Calm Health on their own.

The move is representative of a broader trend of mental health apps tapping the provider world to unlock sustained growth. Last year, Headspace made a similar move by merging with Ginger, a virtual behavioral health provider.

Features & products hot off the press

Big tech

  • YouTube switches off an experiment paywalling 4K watching

  • Google TV launches a number of new kids-focused features

  • Google ships an updated Family Link app 

  • Amazon to stream a new NFL Black Friday game in 2023

  • Adobe adds new editing features in Photoshop and Lightroom 

  • Apple unveils a new entry-level iPad  

  • Google Meet launches automatic video framing

General and early-stage

  • Endgame launches a product-led sales software offering 

  • DuckDuckGo ships its web browser for Mac in beta 

  • Turo will soon launch its car sharing platform in Australia

  • Jane Technologies launches an iOS app for cannabis shopping 

  • Fuji is adding cloud capabilities to its cameras, courtesy of Frame.io

  • Firefox ships View, a new panel to keep track of tabs

  • Super unveils a new credit card product

Getting 1% better at building product

  • Strategic execution - Mission to Roadmaps, by Lenny's Newsletter

  • User psychology - Psychology for UX: Study Guide, by NNG

Broader tech happenings

  • Revision. Robo-advisors exclude crypto from performance scoring

  • Crushing it. Netflix adds 2.1 million subs in Q3

  • Bye-bye. Meta ordered by US antitrust watchdog to sell GIPHY

  • What sanctions? Apple restores Russian social network to App Store

  • None spared. Microsoft announces layoffs across multiple divisions

Courtesy of mindless Twitter scrolling

And that’s a wrap for today. Stay tuned for more!

- Amol